CASHe: Instant Personal Loans any time, anywhere!



Want to join your friends on vacation but don’t want to borrow money? Need to replace your mobile phone and don’t want to wait till salary day? Haven’t we all been through these situations? Well, that’s the reason why CASHe was launched a year ago. 



CASHe is an app only lending company which provides immediate short term personal loans to young professionals based on their social profile, merit and earning potential using a unique algorithm. Doesn’t it sound exciting? They recently celebrated a successful first year anniversary where Dr. Pulak Ghosh & Mr. Mathew Cyriac where appointed to the Board of Directors. Speaking at the celebration of their first anniversary, Mr. V. Raman Kumar, Chairman and a PE investor spoke about the journey so far and his plans in the coming years. They recently raised Rs. 25 crore in Series A Funding too!!


In a day and age, where most of us are on social media, what better way than to make full use of it? CASHe has used this brilliant way to provide almost instantaneous loans on demand (You are disbursed the loan in a couple of hours flat!!!) With a user friendly digital interface, uploading app enabled documentation is a cake walk. The app uses an algorithm driven credit scoring platform known as , “The Social Loan Quotient (SLQ)”, which quickly determines a user’s credit worthiness by using multiple unique data points to arrive at a distinct credit profile of the customer. I had the opportunity to speak to one of the regular users of the app, Mr. John from Chennai who looked extremely happy when asked about his experience. “There was no personal intervention required at all. I uploaded my documents and received the money in my account in one hour flat”, says John when asked about his first experience with CASHe.



The average time take to disburse a loan is about 8 minutes (subject to correct submission of all documents). Loans ranging Rs. 5000 to Rs. 1,00,000 are currently disbursed by the app which is payable over 15, 30 and 90 days. Targeted towards young working professionals in the age group of 25-35 years, CASHe aims to soon increase the loan amount. 


Here are some of the key business highlights about CASHe:

  1. The app is available for a free download on both Android and iPhone. Current downloads exceed more than a lakh. 
  2. Recently the app has integrated the PayTm wallet making it easy for cash transfers 
  3. CASHe currently disburses loans worth a crore rupees per day (Woah!!)
  4. Recently enlisted on Rubique as a leading financial product distribution platform in March 2017

So, the next time, you want to avoid long documentations and also not borrow from your loved ones, CASHe will rescue you! Download the app and check it yourself!!


Android -  bit.ly/cApp1
iPhone - bit.ly/cApp7

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